Colourful flowers for bags of optimism

The Primula, official name Primula obconica, is a beautiful bloomer. With its colourful flowers and sturdy leaves, this houseplant gives heaps of colour and fills you with optimism at the end of the winter. With small amounts of regular water and a light position, it will bloom right into spring. Want an outside variety? We call this species Primula aucalis.


The Primula will cause your heart to take a spring leap. Take a look at the bright green, sturdy leaves and lively flowers in pink, red, white, purple, lilac, yellow or blue. The Primula is also known as St. Peters Keys. Have you heard of the legend behind this name? The guard of Heavens gates, St. Peter had a valuable bunch of gold keys. One day they slipped out of his hand and fell onto the earth. At the place where they fell, a striking plant grew with a bunch of golden yellow flowers. The name St. Peters Keys was born.

Alps, bees and butterflies 

Wild Primulas are often found in the mountains of the northern hemisphere, including the Alps. In the lower areas Primulas are often yellow because they are pollinated by bees, whereas in higher areas, butterflies pollinate them. This creates white, pink, blue or violet flowers. Ingenious isn’t it?

You can also buy Primulas for outdoors, which we call Primula aucalis.